Mashable Tests Notion that 'Pivot to Video' Leads to Digital-Media Riches

The new-media company Mashable is about to test how much “pivoting to video” pays off.

The company, known for its mix of technology and pop-culture stories, has for months been looking to raise capital from a strategic investor but is now leaning toward an all-out sale, people familiar with the matter said. Mashable has had extensive discussions...